Ask A Ninja
was an award-winning [1] series of comedy videos about the image of ninja in popular culture available in podcast and vodcast form, as well as in mov and wmv file formats. The first episode was released in November 2005, but production and editing of that initial episode is not as proficient as the episodes from number 2 (January 2006) onwards.
In December 2007, television industry trade magazine TelevisionWeek (www.tvweek.com) reported
that Ask a Ninja creators Kent Nichols and Doug Sarine make about $100,000 a month in ad revenue and income from merchandising and licensing from the show. [2] In January of 2009 Forbes listed The Ninja as one of the top "Fictional Celebrities" on the web. [3]
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Overview
The series, created by
Los Angeles improvisational comedians Kent Nichols and Douglas Sarine, features a ninja who answers
e-mails from "viewers" (a similar format to Ask Zorbak and
Strong Bad Email, which was an influence on Ask A Ninja's creators according to Kent Nichols).
[4] According to an interview,
[5] Ask A Ninja
was originally supposed to be an animated show about two Ninjas living in
Orange County.
Podcast
The episodes feature constant and erratic camera-angle changes. In Special Delivery 10: "Pop!Tech" the Ninja makes reference to this erratic editing, explaining that during the course of filming each episode he has 14 or 15 ninja trying to kill him while he's filming, so he has to edit all the ninja out of it so that the episode does not consist solely of thrilling fight sequences. These angle-changes are also often used to comic effect by having perhaps a single word or phrase in a very short clip, often shot at a bizarre angle (usually sideways and sometimes upside down).
Each episode usually ranges from four to seven minutes, usually ending with Ninja's signature remark to each questioner: "I look forward to killing you soon!" (or some variation thereof, usually relating to the episode e.g. 'I look forward to playing through you soon!'). New episodes are usually released bi-weekly. Starting with Episode 23, "Ninternships", the behind-the-scenes-team decided to have sponsors for their episodes.
Although episodes 1 to 16 are answered by Ninja in front of a featureless blue background, the action sometimes goes to other places, such as inside a car or another house. Episodes after the "Ninja Omnibus" episode use the Ninja edited onto a red circle gradient background, and episodes after the "BBQ" episode changed to blue. In some episodes, the chair Ninja is sitting on can also be seen.
The episodes start with the song "I Am Ninja", performed by German band The Neu Tickles and written by satirist
Brently Heilbron.
Episodes
The Ninja
In the videos the ninja makes emphatic declarations, and uses expansive, spontaneous, and often extremely exaggerated hand gestures (helpful in communicating his comedic intent, as one can only see his eyes). Ninja is also fond of using
linguistic blends in his speech, particularly those involving the word "ninja" ("ninjelephant," "ninternships," "chickinjas," "caninjas," "minjas," etc.). Video editing is often used for emphasis, such as showing him doing the same throwing motion three times. It is also used to emphasize his mysterious ninja powers, which include the ability to adopt impenetrable disguises, and to make himself microscopically small (Ninjascopic).
Much of the humor of the show originates from Ninja's cavalier obsession with killing and violence and his incredible over-the-top claims of what ninja are capable of, which almost always is utterly absurd. Often the Ninja will answer questions in a way that the asker did not intend. For example in "Ninja Dates" the question was asked, "What kind of dates do Ninja go on?" The Ninja responded "You ask this as if ninja stop on some dates. There is not a date on the calendar on which we do not go." In another episode he is asked, "What is the
circumference of a
moose?" to which he replies with,"
Michael Palin's face in a pie times
Douglas Adams squared."
Advertising and other appearances
Ask A Ninja
has widespread popular appeal, and has appeared in numerous media outlets.
Douglas Sarine was once asked to report as a guest
film critic on
National Public Radio's show,
All Things Considered
; his review there of
Pirates of the Caribbean: Dead Man's Chest
is classified as a special delivery episode.
[6]. In a 5-10 minute piece
Ask A Ninja
interviewed
Blades of Glory
stars
Will Ferrell and
Jon Heder for which he asked a series of movie related questions. At the end of the interview he ice skates circles around Olympic gold medalist
Scott Hamilton.
[7] One notable episode was shot in the
MythBusters
warehouse with
Jamie and
Adam, where he disputed the theory of gravity, but when asked for proof, claimed he would have to perform a move in which he would simultaneously pull out both their brains.
[8]
At the end of older episodes, the Ninja advertised the Ninja-Mart Store, where viewers may buy "Ask A Ninja"-related merchandise. More recent episodes have ended with Ninja advertising Ask A Ninja's first DVD release in the style of
HeadOn commercials. He's also advertised
The Simpsons Game
as well as
Doritos. Ask a Ninja also started hosting their videos with
CastFire's video hosting service
[9], likely to add to their monetization strategy.
Recently, Nichols and Sarine appeared as commentators on
VH1's
Best Week Ever
. The Ninja, however, does not appear with them. The Ninja appears alongside
Margaret Cho in
Liam Kyle Sullivan's "Let Me Borrow That Top" music video. The Ninja has also appeared as a judge on
Yahoo's talent-show contest.
On the
11 April 2007 episode of
The Showbiz Show
, the Ninja, in a pre-recorded segment, provided a short review of the first episode of the final season of
The Sopranos
.
Jessica Lee Rose appeared with Ninja in an episode called "Jessica Lee Rose" to celebrate his series' 50th episode anniversary and to comment on the death of
lonelygirl15. Vodcast
Bikini News featured an extensive interview with Nichols (against the familiar Ask A Ninja background) discussing the origins of the show.
[10]
Day of the Ninja Involvement
Since 2006, Ask a Ninja has been involved in organizing and coordinating events for the annual
Day of the Ninja, December 5.
On December 5, 2006, the ninja made his first live onstage appearance at the Ask a Ninja
DVD Release Party, where he played the guitar after opening act The Neu Tickles.
[11]. Ask A Ninja made his second live stage appearance at the
El Rey Theatre on December 5th, 2007 with
Patton Oswalt and
Hard 'n Phirm.
[12]. On
December 5,
2007, The Ninja guest starred on
Attack of the Show alongside
Olivia Munn on
G4 while
Kevin was on the road hosting live from people's homes.
Other releases
- The DVD of Ask A Ninja was released on December 5, 2006. In addition to 30 episodes of Ask A Ninja, it includes commentaries, Easter eggs and bonus shorts. [13]
- Kent Nichols and Douglas Sarine have written an Ask A Ninja book (The Ninja Handbook: This Book Looks Forward to Killing You Soon
). [14]
- Ask A Ninja has also been released to Xbox Live Marketplace
See also
- Real Ultimate Power
- YouTube celebrities
References
- Ask A Ninja - Ask A Ninja wins big at the Vloggies - 10 November 2006. Retrieved 13 June 2007.
- Online Fame Easy; Ads Harder To Get - 8 December 2007. Retrieved 12 March 2008 (The show's two creators can be seen in episode seventy-three, "Modern Major Ninja").
- The Web Celeb 25 | Forbes.com
- Interview with Amber MacArthur on Webnation
- Bikini News - Episode 52: The AskANinja Interview Retrieved 13 June 2007.
- 'Pirates' Any Good? Ask a Ninja, If You Dare | NPR.org
- Video: Ask a Ninja Interviews Will Ferrell and Jon Heder | Beyond Hollywood
- MythBusters: Ask a Ninja | Discovery Channel
- Ask a Ninja: Now Powered by Castfire - 18 May 2007. Retrieved 13 June 2007.
- Episode 52: The AskANinja Interview - Channel: BikiniNews on LiveVideo.com
- Ask A Ninja DVD Release PartyBRING DANNY BACK TO WIKIPEDIA | Laughing Squid
- MySpace.com - Ask A Ninja - WEST HOLLYWOOD, California - www.myspace.com/askaninja
- Ask A Ninja - Ninja Update - 15 August 2006. Retrieved 13 June 2007.
- 'Ask a Ninja' duo signs book deal| Variety.